Saigon Co.Op aims for bigger growth

Date : 23 March 2017

Vietnam's largest retailer, Saigon Co.Op, reports 11% sales growth in 2016 and aims for 13% this year.

Network expansion plans to retain leadership

The retailer plans eight to ten Co.OpMart supermarket, one Co.OpXtra hypermarket, one Sense City mall, 65 Co.Op Food shops, and 500 Co.OpSmile convenience stores to support this growth. The co-operative will be optimising its existing operations, improving quality of goods, services and management. There is also a plan to target high-end consumers and enhance distribution of organic products.

Exports of Vietnamese goods abroad through Co.OpXtra

Despite the competitive environment last year, the retailer gained 11% on revenue year-on-year. Part of this was contributed by increased exports through Co.OpXtra hypermarkets, a joint-venture with leading retailer NTUC FairPrice in Singapore.

Read more about Co.OpSmile stores launch here.

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