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Dairy Farm Singapore, which operates 7-Eleven, Cold Storage supermarket, Giant hypermarket and Guardian health and beauty stores, has announced a partnership with NETS and WeChat to enable shoppers to use a new digital wallet. WeChat Pay will be available at 600 Dairy Farm stores from November 1.
WeChat Pay has been on trial since July at 7-Eleven and Guardian stores in Changi Airport, Chinatown and Orchard Road, a popular shopping area. It caters mainly to Chinese tourists, which has increased by 13% from 2016 to 2017 according to Singapore Tourism Board. Chinese nationals living in Singapore with WeChat will also be able to use the new payment method.
Tom van der Lee from Dairy Farm Singapore said that more shoppers are choosing cashless payment methods. At Cold Storage, cashless payments increased by 6 percent since installing new technology which unifies the different payment methods available. The new technology is provided by NETS, a leading payment services group in Singapore. It allows retailers to use one terminal for all types of credit cards, debit cards and digital payment systems. This reduces staff training time and errors resulting from swiping cards at the wrong terminals during checkout. It will also minimise the operating costs of consolidating statements from different devices.
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