First Home plus Special store opens

Date : 28 June 2018

Korean hypermarket and convenience retailer, Home plus, has opened a new format Home plus Special store in Daegu.

Reinventing its big-box stores

Home plus first announced plans to open new warehouse stores in April. The retailer has now converted a Home plus store in Daegu to its new hybrid wholesale and hypermarket format. Home plus Special targets individual shoppers but also businesses that buy in bulk.

More conversions expected

The retailer plans to covert 15 branches to Home plus Special stores this year. Home plus will hope that its latest initiative will help its hypermarket sales recover, particularly as its Express and 365 Plus convenience stores face stiff competition from the likes of  GS25, CU, 7-Eleven, Emart 24 and Ministop.


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