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RedMart, an online grocery platform, was acquired by Lazada in 2016, but kept it as a separate business until now. It will be integrated into Lazada’s platform in March, allowing shoppers to buy both groceries and other products on Lazada in the same location.

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Marks & Spencer in VivoCity shopping centre has launched a second food hall in Singapore which includes a bakery, fresh food and ready meals. The retailer also held a Southeast Asia media preview to highlight its Christmas range in food, clothing and beauty products in Wheelock Place, where the first food hall is located.

Source: M&S

Coffee and bakery to drive footfall

The new food hall at VivoCity is next to the original store that is now focusing on apparel. Fresh bakery and coffee from the café welcome the office crowd from 8am, while the rest of the store opens at 10am. The popular afternoon tea special for two can be found here and a new cake counter entices shoppers with an all-day cake and drink deal.

Great range of ready meals

It is difficult to find good quality ready meals in Singapore. Besides classic British fare like fish pies and super green boost soup, M&S has brought in its authentic Italian range. We were particularly impressed with the healthy sub-categories:

  • “Balanced for You” dishes are high in protein with balanced carbohydrates
  • “Count on Us” range offers a tasty selection of low-fat, calorie-controlled meals for supporting weight loss
  • “Made without” consists of a variety of items made without gluten or dairy

Source: M&S

Fresh items flown in from the UK

The store carries a range of fresh vegetables from the UK, some of which includes the provenace and grower’s name. Shoppers can also get fresh and filtered milk which are rare finds in Singapore due to their short shelf life.

Source: M&S

Christmas highlight at Wheelock Place

We attended their media preview event which fills the Wheelock Place M&S café with a festive atmosphere ahead of Christmas. Key seasonal products were given the spotlight while a wine expert was invited to share the tradition of mulled wine. Shoppers can buy packets of spices and dried fruit to make the mulled wine at home with tips from the wine expert. Some of our favourite products for the festive season include “The Collection” which includes a premium selection of conserves, fruit cakes and Christmas puddings.

Source: M&S

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Online retailer RedMart organised a weekend market with over 40 stalls including health food, snacks, chocolates, wine and cheese. Non-food brands in baby care, kitchen ware and stationery were also available. There were workshops, children’s activities and talks throughout the two-day event.

Freshness promised or money back

Shoppers can learn more about RedMart’s fresh fruits, vegetables and meat. Free samples of fresh produce were given away for playing a simple game. The retailer also conveyed their freshness guarantee prominently through brochures and posters.

Popular product tastings

This is the first time that RedMart has brought together their suppliers in an event to engage with shoppers. Craft beers, artisanal chocolate, locally made sausages, Italian wine and cheese were some products available for sampling. Shoppers can also buy products they enjoy on the spot, often with discounts exclusive to the retailer in this period.

Innovative products

Some unique products include limited edition instant noodles created by Pringles, green tea flavoured jam and honey packed in Hello Kitty bottles. These products will make great gifts for the Christmas period. Limited stocks are available and attracts a steady stream of shoppers.

Play area for children

The retailer has provided some activities and toys to engage children while their parents shop. A lot of the baby products are targeting mothers with young infants, a key shopper segment for the online retailer. Cleaning products that are safe for sensitive children are highlighted.

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7-Eleven celebrates 7 November with free coffee and special offers in Singapore.

Free coffee for first 50 shoppers

Stores in Singapore are decorated with balloons to mark the special day. Many of the stores were giving away from a free hot coffee to the first 50 shoppers from 7am today. Shoppers can also enjoy special discounts on 7-Select items and two Lock & Go stamps for every SGD 4 (US$ 2.92) spent. Lock & Go is a current redemption program for a set of Sanrio water bottles and containers.

12 days of celebration

Shoppers can enjoy different treats from 7-18 November. This includes special deals on 7Cafe coffee, Slurpee, Mr Softee and 7-Select meals. An exclusive skincare brand from Japan, Kose Sekkisui, is giving away a sample pack with any purchase of their products.

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Dairy Farm Singapore, which operates 7-Eleven, Cold Storage supermarket, Giant hypermarket and Guardian health and beauty stores, has announced a partnership with NETS and WeChat to enable shoppers to use a new digital wallet. WeChat Pay will be available at 600 Dairy Farm stores from November 1.

Pilot at key tourist destinations

WeChat Pay has been on trial since July at 7-Eleven and Guardian stores in Changi Airport, Chinatown and Orchard Road, a popular shopping area. It caters mainly to Chinese tourists, which has increased by 13% from 2016 to 2017 according to Singapore Tourism Board. Chinese nationals living in Singapore with WeChat will also be able to use the new payment method.

Cashless payment growing in Singapore

Tom van der Lee from Dairy Farm Singapore said that more shoppers are choosing cashless payment methods. At Cold Storage, cashless payments increased by 6 percent since installing new technology which unifies the different payment methods available. The new technology is provided by NETS, a leading payment services group in Singapore. It allows retailers to use one terminal for all types of credit cards, debit cards and digital payment systems. This reduces staff training time and errors resulting from swiping cards at the wrong terminals during checkout. It will also minimise the operating costs of consolidating statements from different devices.

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